In your first blog assignment, I want you to reflect on the advertising and corporate sponsorship aspect of the superbowl. In a 2 paragraph response (a minimum of 5 sentences for each paragraph), answer the following questions.
In paragraph # 1, write about your favorite superbowl commercial. What did you like about it? What product message do you think it sent to existing and prospective cosumers of the product? If you we producing the commercial, would you have changed anything in the commercial? Be specific with your thoughts.
In paragraph # 2, think about all the corporate sponsorship you noticed during the telecast of the game. What superbowl corporate sponsor do you feel had the most impact on the event? Why? Do you feel that corporate sponsorships for a huge event like the superbowl really have an impact on consumers and the products they purchase? Why or why not? Be specific with your thoughts.
Please sign your name to the bottom of your blog entry.