Wednesday, June 1, 2011

Marketing 1 Blog Assignment # 8 (25 points)

The Sporting Sail: Speed, Wind and Skateboards

From Time.com

Watch the following video on this new and innnovative product.  After watching, in a 2 paragraph response (a minimum of 5 sentences for each paragraph), answer the following questions.  In paragraph # 1, summarize the video in 5 main points.  Which one do you think is the most interesting. Why?  Be specific with your thoughts.  In paragraph # 2, provide your thoughts and opinions on the product.  What do you like or dislike about it?  Why?  Do you feel it can catch on?  Why or why not?  What does it have going for it that might contribute to it's ultimate success?  What do you think?  Be specific with your thoughts.

Please sign your name to the bottom of your blog entry.

11 comments:

  1. This video from Time.com was about how these guys use wind sails to direct their skateboarding. They discovered the red and white sail in their grandfather’s attic because he used them while skiing down slopes in Colorado, but they got this idea to use them while going down steep hills while skateboarding in Malibu. They also wish that this would become an Olympic sport and have the countries flags as the sail itself. Time.com also mentions that they are in some type of marketing-based lifestyle. One brother designs wetsuits for a company and the other is finishing up business school. I personally think the idea of making the sails part of the Olympics is the best idea out of the whole movie because it’s a new sport that people could take part in, while also representing their country in a fun way.
    I think this product could have some money made off of it, especially if the customer does a sport requiring wind. I didn’t not like anything about this product, I just wouldn’t use it because I don’t skateboard and I wouldn’t use it for when I ski, But I do feel like it would catch the eye of a wind-related sport player. For the wind sail’s ultimate success, I think it would have to be marketed snow or skate shops with a video on how it works and how it would be good to use while on the slopes.
    These are my thoughts about the wind-sail product video by Time.com

    -April Miller

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  2. The video shows two brothers using a flag like sail thing behind them to decrease speed. It was first used by their grandfather for skiing, but they brought it into a new world and started using it for skateboarding. When used with skateboarding, you do not have to put your feet on the ground any more. When they use this sail it slows them down which allows them to go on steeper hills and streets. It’s really cool how they changed it from only being used for skiing then to skateboarding.
    I think this product is really smart for both skiing and skateboarding. It slows you down which allows you to have more fun by going on steeped hills. But, I think people who use it look stupid; the appearance is well awkward looking. I think I could see people using it not a lot of people but I could picture seeing people using it every now and then. I believe those who enjoy adventure would buy this product so they can go down really steep hills. The best part of this product is that it can be used for both skiing and skateboarding.

    -Brigitte

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  3. My thought on the Sporting Sail: Speed, Wind and Skateboards. Is that I find that sport very intrusting and very cool think to do in your free time. The only thing that I have concern over is the safe of the sport. And also what it takes to know how to work the board and keep it in the direction you want it to go in. Another than that it look pretty cool thing to do, would I do it in my free time? No!

    The only thing I dislike about the product is that flag on the back. What happens if the flag gets caught under the wheel of the board? Just my opinion, but I know I don’t want to be that person going 40mph down a hill and my sheet get stuck under the wheel. Can you say PO? Do I feel like it can catch on I don’t really know right now, because not a lot of people will take these chances with their life that’s for sure. (Tenacia)

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  4. the brothers have fun doing some there grand farther use to do. there grand farther use the device to slow him down wile skiing down the slope. there grand farther got the idea from a group of travelers one day he was skiing.the boys still today use the same method but on a skate board. today the boys use the device as a way to spend quality time together.
    thats a product to put o the market with a different design for skaters.people will atlease try the product.i think they have a great relationship to be that old and skating with your brother.they have took there idea and used it to spend time with each other. the brothers probly will pass that idea to ther children
    by DEMARKUS JENKINS

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  5. The two brothers certainly have a vision in their minds. The video talks about these sails that Billy and Nick, the brothers, use to skateboard in extreme conditions (wind against them). Their idea however was not original. His grandfather invented the kites when he was skiing in the 1960’s. The only difference they created was on what sport they used it on. Their target markets are extreme sport users, people who want to take their free time and skate to the extreme.
    In my opinion I like the idea that they re-organized towards another sport. It can certainly spread to other places with high wind currents and their vision does not seem so far off the ordinary. I don’t think I would use it because I don’t do those kinds of sports, I can try it because that’s why the idea is there for. To be open-minded. The next step for them is to be more diverse. Instead of just skateboarding, they should make it for other sports that have difficulty during windy times.

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  7. As I read the article, many interesting points come across. Billy and Nick based their idea on their grandfather’s experience with sporting sails. They just added their own twist. Although this is just fun and games, they have thought about bring it to the next level. For instance, they wanted to bring the sport to the Olympics. Also, Billy and Nick have created a way for athletes to harness a part of Mother Nature; this has really not been done before. Out of all of these, the one I found to be the most interesting was the idea of harnessing the wind. The harnessing of wind allows for athletes to move at a faster rate down steep terrain, without endangering themselves.

    I think this product is very unique, especially because it is adaptable to more than one sport. Instead of only using it for skate boarding, you could also use it for skiing. However, the problem that can occur is that it may affect the free styling of skateboards. The sails may get in the way for snowboards that travel at a very fast speed then attempt to do a trick. The sails maybe more a nuisance than a helpful tool.

    -Alex Wong

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  8. One of the main points I think is how the brothers Billy and Nick Smith followed the family tradition, they want to make it a Olympic sport, they skateboard but at the same time they use a big red and white flag type of thing to feel like it’s flying, their grandpa use to do it but he use too but with a ski sport in the snow, they’re brothers and it made them become closer and it might catch on. I most interesting one, I think it’s how they look like they’re flying because of the thing they use. It’s a fun way to skateboard, it’s a normal sport but put in a fun way for them and it was a family tradition.

    I think it’s a good product because it looks like fun and instead of just skating they can “sore.” Skateboarding is a sport where skaters, skate and do tricks with the bored, but this one would be different because it’s like if they sore. I lit it because it looks like fun and maybe it feels like you’re flying, the winds in your face, and the wings would be the flag. I like it because the idea is different from skating it’s more of a different sport than the original. I think it’ll because successful because it’s different from original skating and for people who like the type of thing, it’ll be fun. The wind hits your face and it looks really fun. I think it will catch on, it’s something new, and people who live on the mountains can have fun and do it.
    -Jamie Rojas

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  9. The video is about two brothers’ that want their idea to become worldwide. They want their skating idea to become big in the market. The brothers want to continue a family tradition. The Smith brother’s want to mix skateboarding and a flag on their backs and named the “sport”, Sporting Sail. They want this new invention to be an Olympic sport. I think that the main point of the video is that the Smith brothers want Sporting Sail to become an Olympic sport, because they made this invention so people can try something new, especially skateboarders. This main point is important because the Smith brothers want their family tradition idea to become famous and make it big in the market.
    I like the idea of the brothers, because I think it’s a new thing that nobody has really tried, especially skateboarders. What I like about this invention is that it’s a new sport and everybody can try it. It’s almost like a new transportation idea. I think the idea of the sporting sail is going to catch on especially to people who like to skateboards and try something new, because it seems like it can be fun and just feel the wind. People just have to remember that they have to be careful while doing this new sport. That it’s basically skateboarding just with a flag on their backs. I think the fact of it being related to skateboarding is perfect, because skateboarders are going to purchase this product and make it very successful. I feel that this product is going to hit the market pretty huge.

    Anna Vallejo

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  10. This video is about two brothers who use wind sailing to help them maneuver their skateboards .the two brothers say that they came up with this idea when they found the flags in their grandfather’s attic .Their grandfather had been using the flags for a skiing trip in Colorado .The two brothers got this idea and then they began to use the flags while they were skateboarding to help them go down slopes. The two bothers hope that this wills someday this will be included in the Olympics and the athletes will use their countries flag to help them navigate their skateboards.
    I think that this will make money because people are always willing to try new things and since they never heard of this they might want to try it, and they like it they will begin to buy a skateboard and a flag to help them navigate their skateboard. I think that if they want more people to get involved in this sport then they need start advertising their product so that they can make money off of it.
    -Sulma

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  11. We should do all our assignments on time and help the owner more in there business promotion.

    Affordable Internet Marketing

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